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鏡電視股份有限公司於2020年成立,深知媒體不僅只是營利事業,更背負重大之社會責任,承受社會的要求與期待。新聞媒體不僅為滿足收視聽眾知的渴望,同時促進資訊充分流通,並因此達成公共監督,提升對話功能及強化制衡政府施政、維持多元社會正常發展,是現代民主國家不可或缺的重要角色。

鏡電視新聞台深知新聞之獨立、專業、自主的重要性,應讓新聞媒體回歸新聞媒體之本質,避免新聞媒體不當干預輿論,或淪為私人工具等。也只有新聞媒體能堅持獨立、專業、自主,才能善盡身為媒體公器的社會責任,進而延伸至節目製播尊重多元文化與維護人性尊嚴。

因此,鏡電視新聞台確定經營理念包括:企業永續經營更重於獲利、新聞不帶私益或個人目的、嚴格的自律與製播準則、重視人才培育與專業、重視社會對話與收視聽眾申訴、重視法遵並落實營運計畫,以善盡媒體之社會責任。

除了以上經營理念外,鏡電視新聞台的節目製播內容,也將發揚頻道內容六大特色:多元、專業、深度、國際、藝文、弱勢,我們希望能夠製播多元的節目內容,兼顧自律內控品質,同時也有弱勢關懷議題,落實尊重多元文化、維護人性尊嚴。除了各節新聞製播,鏡電視新聞台並規劃各類議題節目,包括:國際、藝文、兒少、深度調查專題報導等內容。

鏡電視新聞台希望能以九大理念及六大特色為基礎,製作優質內容,與媒體產業一同創新升級,開拓具多元視野,讓收聽眾吸收新知的平台,鏡電視新聞台為了達成這個目標,將引領全體同仁戮力同心,打造一個自由、中立、多元化的新聞頻道,並自我期許未來持續實踐不息。

Mirror TV (MNews) is the first new cable news channel in Taiwan in over a decade.

In Taiwan’s crowded news media market, Mirror TV stands out because we focus on diversity, culture, and giving a voice to the disadvantaged. We are professional, in-depth, and international in our perspective.

We believe news media is much more than a for-profit business. A reputable news organization is the backbone of a democratic society. Our mission is to hold the government accountable by keeping our viewers well-informed and actively engaged in the public discourse.

Mirror TV values independent reporting. We strive to uphold journalistic integrity, free of interference from the government and commercial interests. We especially pride ourselves on our investigative reporting; we also introduced the country's first news ombudsman system to independently investigate viewers’ critique of accuracy and balance in our coverage.

In our operations, Mirror TV prioritizes sustainability over profit, self-regulation, high production standards, talent cultivation, responding to audience complaints, legal compliance, social responsibility, and defending the interests of the public.

Our ultimate goal is to raise the quality of TV news reporting by creating the most trusted news channel in Taiwan.

更新時間 2022.04.26 02:54